Canned tuna export is one of the profitable sectors in the international trade of food products.
With its abundant tuna resources and advanced canning industry, Iran is considered one of the main exporters of this product.
In this article, we will examine the export process of canned tuna, its advantages, the countries that demand it, and the target markets.
Why Export Canned Tuna from Iran?
- Abundant fish resources: Iran’s access to the Sea of Oman and the Persian Gulf provides high-quality tuna fish.
- High production quality: Iranian factories follow international standards in the production of canned tuna.
- Competitive pricing: Lower production costs compared to many European and American countries have made Iran a strong competitor in the global market.
- High demand in target countries: Many neighboring and global markets are major buyers of this product due to the popularity of tuna.
Steps for Exporting Canned Tuna
Obtaining the Required Permits
To export canned tuna, it is necessary to obtain health and regulatory certifications from both domestic and international authorities.
These include permits from the Food and Drug Administration, ISO and HACCP standards, and veterinary and food hygiene certifications.
Choosing the Target Market
Understanding international markets is essential for successful exports.
Target markets for canned tuna exports include neighboring countries (Iraq, Afghanistan, the UAE, and Oman), European countries (Germany, France, the UK), and Southeast Asia (China, Malaysia, Singapore).
Packaging and Standardization
Packaging plays a crucial role in export.
Export packaging must meet international standards, include product information in English and the destination language, and be durable enough for long-distance transportation.
For more information on packaging, read the article “Proper Packaging for Export.”
Signing Contracts and Placing Orders
After finding international buyers, international contracts must be drafted.
Key elements in such contracts include order volume and quantity, payment terms (LC, TT, foreign remittances), and delivery conditions (FOB, CIF, EXW).
Transportation and Customs
After the order is prepared, the goods must be shipped via sea, air, or land transportation.
Customs procedures include preparing the customs declaration, obtaining the certificate of origin, and paying export duties (if applicable).
Distribution and Sales in the Destination Country
After the goods arrive in the destination country, the customs clearance process is completed and the product is distributed in the local market.
Distribution and sales in the destination country refer to delivering the product to foreign buyers through local distribution networks.
This stage includes selecting sales representatives, collaborating with wholesalers and retailers, complying with the destination country’s trade regulations, and implementing marketing strategies to boost sales and market share.
Benefits of Canned Tuna Export
- High foreign exchange earnings: Exporting canned tuna brings foreign currency into the country.
- Job creation: The growth of the canning industry and its exports generates numerous employment opportunities.
- Enhanced international branding: Presence in global markets helps strengthen the brand identity of Iranian companies.
- Market expansion: Exporting frees producers from dependence on the domestic market.
Challenges in Canned Tuna Export
- Strict regulations in target countries: Some countries have stringent standards for importing food products.
- Exchange rate fluctuations: Currency changes can affect export profitability.
- Transportation issues: The cost and time of shipping to some countries can be high.
Conclusion
In this article, Boomi examined the export of canned tuna from Iran.
Exporting canned tuna from Iran offers many opportunities, including evoking the taste of Iranian tuna for Iranian expatriates around the world.
By adhering to global standards, selecting appropriate target markets, and having a strong marketing strategy, this product can be exported to various countries.
If you are a supermarket owner or food importer, you can place your orders through the Boomi website and receive high-quality Iranian products.